To build a sustainable, safe, and resilient food system in Pakistan that ensures quality, affordability, and accessibility for every citizen.
Mission
To improve Pakistan’s food ecosystem by promoting innovation, policy reforms, and partnerships that enhance food production, processing, distribution, and safety—ensuring unhampered availability and global competitiveness.
Objectives
Food Security & Availability – Ensure uninterrupted supply of staple and nutritious foods across all regions of Pakistan.
Food Quality & Safety – Promote standards, certifications, and monitoring systems for healthier and safer food.
Policy Advocacy – Engage with government and regulators to support reforms in agriculture, food processing, trade, and pricing.
Innovation & Technology – Encourage adoption of modern farming, storage, logistics, and digital traceability solutions.
Private Sector Development – Support food industry players (farmers, SMEs, processors, retailers) through capacity building and collaborations.
Consumer Awareness – Educate citizens on nutrition, food safety, and sustainable consumption.
Programs
National Food Security Forum – Annual platform bringing together farmers, processors, retailers, policymakers, and researchers.
Food Quality Certification Drive – Promoting adoption of international food safety and hygiene standards (HACCP, ISO, Halal certification).
Innovation in Food Systems – Hackathons, incubators, and R&D grants for agri-tech, cold chain, and smart logistics.
Policy & Advocacy Unit – White papers, policy briefs, and consultations with government on food pricing, trade, and regulation.
Awareness Campaigns – Media, school programs, and community outreach on nutrition, healthy diets, and waste reduction.
Public–Private Partnerships – Collaborations with donors, NGOs, and corporates to strengthen food availability during crises.